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  • Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty

Emily Luk, CPA, CFA and CEO of Plenty

👋 Hi there! I'm Emily and I started Plenty with my husband after we got engaged and were shocked there weren't great products for couples to manage money together. We've both been in Silicon Valley for over a decade, so we set out to build it ourselves. We previously built fintech products that touched millions, and moved billions of dollars at Stripe, Even (acq'd by Walmart) and Homebase. I'm also a money nerd who loves to teach but here's a secret: I hate math. So my goal is to talk shop without bringing in numbers, where possible.

Why Americans are shopping for 2nd passports
Feb 27, 2025

Why Americans are shopping for 2nd passports

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
When the “kids” are doing better than ever
Feb 06, 2025

When the “kids” are doing better than ever

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
When the unexpected happens (+ 4 tips for a happier marriage)
Jan 20, 2025

When the unexpected happens (+ 4 tips for a happier marriage)

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
Your best year yet, together
Jan 09, 2025

Your best year yet, together

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
Power dynamic is not a dirty word
Dec 19, 2024

Power dynamic is not a dirty word

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
4 mindset shifts to make debt talks easier
Oct 29, 2024

4 mindset shifts to make debt talks easier

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
5 surprising money facts about death
Oct 07, 2024

5 surprising money facts about death

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
3 reasons to consider a prenup (and why we got one)
Sep 23, 2024

3 reasons to consider a prenup (and why we got one)

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
The 6 ways the wealthy money differently
Sep 09, 2024

The 6 ways the wealthy money differently

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
When saving is costing you
Aug 26, 2024

When saving is costing you

Emily Luk, CPA, CFA and CEO of Plenty
Emily Luk, CPA, CFA and CEO of Plenty
Where couples grow wealthy, together.

Love and other assets, by Plenty

Where couples grow wealthy, together.

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